Platform · 04

Intelligence

Ask any question about any account and get an answer built from every channel at once. Detective SAM investigates, market intelligence watches, and the signal layer never sleeps.

DETECTIVE SAMMARKET SIGNALSSTAKEHOLDER MAPCOMPETITOR INTELENRICHMENT
Detective SAM

Investigate any account in seconds.

Type a company name. SAM sweeps Gmail threads, sequencing activity, meeting transcripts, calendar history and external market intelligence, then returns one verdict with the evidence behind it.

Hot, warm or cold with the signal score that justifies it
Days since the last verified touch, per channel
The specific next action and the window it closes in
DETECTIVE SAMSCANNING
Shell Lubricants · UAE INVESTIGATE
VERIFIED · HOT
3 channels · PO imminent
88
EVIDENCE
Gmail · 12 sent, 5 replies, budget confirmed in thread
SmartReach · step 5 complete, VP opened 3×
WhatsApp · PO timeline confirmed by Ahmed
Note · “500 outlet rollout, PO in 2 weeks”
→ Send implementation timeline today. Window: 7 days.
Signal Types

Six things SAM watches
so nobody has to.

Buying intentBudget language, timeline commitments and decision criteria surfacing in threads and transcripts.
Competitor mentionsEvery time a rival is named in a call or email, flagged with the context around it.
📈Expansion signalsRequests for more regions, more seats or adjacent products, caught in passing conversation.
Risk languageBudget freezes, reorganisations, champion departures. The things that kill deals quietly.
🌐Market intelligenceFunding rounds, hiring spikes, leadership changes and news per account, grounded and refreshed.
🤖Systemic patternsWhen the same objection appears across three reps and four accounts, that is not a rep problem. SAM names it.
STAKEHOLDER MAP · KELLOGG’S
Champion · Head of RTM · 14 touches, replying · strong
Technical buyer · IT Director · 3 touches, last 11 days ago
Economic buyer · not identified · no contact in any channel
Legal · not engaged · data residency clause still open
2 of 4 required roles uncovered. Deals at this value with no EB contact slip more often than they close.
Relationship Coverage

See the whole buying committee, and the holes in it.

Single-threaded deals are the most common cause of a slipped quarter. Samora maps who is covered, who is drifting and which required role nobody has reached.

Enrichment runs on activity-proven contacts only, never cold scraping
Lusha and Apollo fill role, seniority and department automatically
Company intent topics pulled alongside the contact record

What is hiding in your threads right now?

The Signal Audit runs Detective SAM across a sample of your accounts and shows you what your current stack never surfaced.

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